"Economics starts with one very important assumption: individuals act to make themselves as well off as possible" (6).
Throughout this chapter, Wheelan talks about people who make a difference, set an example, people all around the world and people right here at home buying cakes for their dogs. There is an obvious reoccurring theme, WE are the ones with the influence; not some people in DC or CEOs. Everything always comes back to the wealthy people buying "luxury goods" and those people who are chopping down rain forests to buy malaria nets. You as an individual have more power in your hands than most realize, and with that comes the responsibility of attaining what everyone else wants. But the problem with that is that most people (if not all) only seek for things for their benefit, we all have our "preferences" that shape or understandings and desires.
